Our Story

Lauritzen Company was founded by cousins Trever and Nixon Lauritzen—born on the same day and raised with a shared passion for the outdoors. From an early age, we were inseparable, bound by a love for surfing, fishing, exploring, and chasing the simple freedom found in nature.

This brand is more than just apparel—it’s a reflection of the life we live. Every piece we design is inspired by that. Fused with the grit and grounded spirit of the wild outdoors. Here at Lauritzen Company, we blend surf culture with rugged western tradition, creating quality, built to last products that embody our adventure and authenticity.

We’re glad you’re here—and we hope you feel like part of the crew.

We’re a small brand creating quality gear designed to move with you. Built on our faith and passion for the outdoors, we focus on crafting small-batch products to be intentional with each design and product we release.